Under the situation of mass higher education and the financial crisis deepening,Employment of college students is growing serious.Faced with the grim employment situation,to promote full employment graduates,Career Counseling in colleges and universities came into being,and playing an increasingly important role in employment of college students.This paper,from career counseling college students to carry out the practical significance,as well as social stability and sustainable economic development,students self-development and families,discussed the necessity to carry out career counseling and put forward recommendations.