The National Conference on Ideological and Political Work in Colleges and Universities was held in Beijing in December 2016. In the face of the multicultural conflicts and the Western differentiation strategy, General Secretary Xi Jinping emphasized that the ideological and political work in colleges and universities should change from things to things and from time to time, In-depth implementation of the “cultural man to educate people” ecological awareness and consciousness. Based on this, the main body of higher education urgently needs to change the traditional passive coping strategies to comprehensively examine and grasp the social and cultural ecosystems in a multi-dimensional, multi-level and comprehensive manner and explore the construction path of cultural ecology with the methods of ecology, dynamics and coordination,, Facing the world and the future, the scientific and scientific socialist mass culture will create a new glorious Chinese culture in creative transformation and innovative development.