Big data drives the practice of intelligent logistics, and many resource bottlenecks appear in the development, which has become a major hidden danger affecting the development of the logistics economy. Based on the perspective of intelligent innovation and development of the logistics industry, this article analyzes the leading role of big data in the intelligentization of logistics business, and summarizes the core modules such as "booster", "load cabin" and "arrow cabin" to form a "rocket style" Development model. The results show that the implementation of high-quality integration of big data and intelligent logistics can maintain the advantages of market erosion, technological innovation and customer value aggregation of the logistics economy, form a reliable way for the high-quality development of the logistics industry, and promote the global community and society Governance of the process of modernization.